articles

The Importance of Writing Articles.

1. Writing Articles add VERY INFLUENTIAL Links to Your Site.

Writing articles is one of the best methods for obtaining one-way back links.
They also function as valuable pieces of search engine bait because search engine crawlers are frequent visitors to many of the high-profile article directories.

If you want to get the spiders quickly crawling your site, let us submit an informative article to a site like EzineArticles http://www.ezinearticles.com/, or to GoArticles, http://www.goarticles.com/ or Article City http://www.articlecity.com

We offer article writing and submission as part of our SEO Packages as well as alacarte.

See my article on Sales Tips and Philosophies

See SEO PACKAGES for an explanation and our pricing.

 

 

THE THREE BASICS/CONCEPTS OF A SUCCESSFUL Business WEBSITE:

First off an explanation of successful: A successful website should make you more money by helping you get more listings and bringing you buyers.

In-order for your website to help you get more customers, the following three basic concepts, need to be in place.

This leads me to a very important concept of how to think of a website and the part it plays in your business.

A website is an (your) online sales presentation.
And like all sales presentations-there is a limited time frame in which to establish that your business is the one your prospect should be dealing with.
Therefore you website needs to quickly demonstrate real benefits to your customer. (Customers really only want to know what’s in it for them)

Conclusion: A website will be an integral part of your business.

2. The second concept of a successful website.
People have to be able to find it. TYpically by going on a search engine (Google preferably) and looking up relevant search phrases or keywords!

Explanation-Lets say you own a printing company in Cocoa Beach Florida, which is in Brevard County Florida. Some examples of relevant search terms or phrases that prospects could use would be-
A-Cocoa beach printers
B-Cocoa beach printing companies
C-Brevard County printers
D-Brevard County printing companies

For those of you that already have web sites. If you do comparable searches in Google, based on your business type and geographical area, does your site show up? 
If so, what page of the results? (The first page is obviously where you want to be, but the top three pages are what you need to shoot for)

So, the big question, is how do we get our site to show up in the top pages of Google?
Search engine optimization-which involves lots of factors. Google looks at-
• The time frame your site/domain name has been up.
• The quality of your site content (what it offers the user)
• The links back to your site from other relevant sites.
• The page-titles, descriptions and keywords, both in the page content and the coding in the background.
• In addition, search engines want to see that a site is maintained and not static (meaning new content is edited/changed regularly)
• In a nutshell-if you have a content rich site that other sites want to link back to and your site is an ongoing project-with time you will be rewarded with page position.

So, for now the Second important concept to having a successful website is having one that can be found.

3. The third step or concept of having a successful website is what I call the "So What Factor."

Lets assume you have a website and it can be found doing a relevant search term.
Ok-now the customer sees it in the search engine results and clicks on it.
The site opens up and the customer is now looking at your online sales presentation.
Based on what he sees, he will either click out of the site or he will spend time looking at what it has to offer. If the customer likes it, they will go deeper into the site meaning they will look at other pages.

So, the question is, what do you have to offer, that the other business websites don’t.
One way to think about this, is imagine a customer asks you, "Why should I deal with you? Your website has to take into account any of these questions a customer will have and you need to address them in your site.

These can be reflected in establishing credibility, integrity, return privileges, guarantees etc.

Conclusion: